
Episode 5: M&A Frenzy with Andrew Buckman, VP Marketing & Investor Relations, Azerion
The FPC Podcast
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Experian's Strategic Acquisition of Audigent
This chapter discusses Experian's recent acquisition of Audigent and its implications for the ad tech landscape. It explores how this move enhances Experian's data offerings and positions the company as a key player in media activation and signal aggregation.
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