
52. What’s not going to happen in marketing?
Future Proof
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The Combination of Machine Intelligence and Human Intelligency
If you take a chess programme and pit it against a human pared with a slightly less good chess programme, the human has a reasonably decent chance of winning. This suggests that there's something interesting and special about the combination of machine intelligence in human intelligence. Surely we're not that far from a point wer can get a machine to chuck together a bunch of random examples,. send in to the client, get the client to pick et and get the machine then to churn out variants on the one that the client picked. I don't know you gi saw adweek. They took the scripts of 30 years worth of us superball adverts and trained an uranet on them using g
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