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Social Media Advertising in a Post iOS 14.5 World: Proxima
Startup Savant
How Proxima Is Adapting to Changes in Social Media Platforms
I expect fully that there will be more changes. Our business was created from a very disruptive moment, and it would be foolish for me to think that I'm always going to be on the good side of the disruption. And as a result, we're always thinking about where the second bounce of the ball will be. Right now, we are benefiting from that first bounce, but we're looking ahead and trying to understand by speaking to experts on the data privacy side.
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