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2 Ways to Develop Points of View for Your Company or Personal Brand

B2B Growth

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Do original research with your ideal buyers, come up with a set of 10 to 15 questions. Go and ask a hundred people that have been on your podcast or a hundred people in your pipeline right now. Answers to all three of those questions will help you develop unique points of view. B2B Growth finally has a newsletter; sign up at sweetfishmedia.com slash newsletter.

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