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Episode 32: The Snap Inc. IPO
Acquired
Snap's New Vision Is Not What You Think We Are
Snap is I think they even say this in their road show video and possibly their S1 that they really have a tailwind here of the dollar spend from advertisers. And brand advertising is just, I actually don't know the numbers, but it's significantly larger than this direct response advertising that's dominated the web to date. The reason we're able to do this is that our co-founder and CEO Evan Spiegel is a once-in-a-generation product genius. It was pretty clear from his early days at Stanford that he had some very special talent. He talked his way into the D school, which is normally reserved only for graduate students and is probably the most famous design school in
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