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Apple Watch
This feels somewhat like learning from the apple watch to me, kind of like you can't launch a productad expectit to be the iphone. I honestly think that apple sstrategy with this product has always been that there is a certain level below which they won't go because they don't think people will accept it as a good product. And so i think their goal is it's going to be too expensive, but good. The risk, the counter argument is something like the home pod, which was too expensive, and even though it was good, people kind of rejected it.