3min chapter

The Knowledge Project with Shane Parrish cover image

#107 Matt Ridley: Infinite Innovation

The Knowledge Project with Shane Parrish

CHAPTER

The Importance of Failure

Trial and error is akin to artificial selection, more so than natural election. And if you do what everybody else does, you're going to get the same results as everybody else. You have to be increasinglyou ave to be able to fail in public if you want to innovate. Thomas edison said, i haven't failed. I've just found ten thousand ways that don't work. We can't expect that just because we're failing, we're eventually going to succeed.

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