11min chapter

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UMG vs TikTok, Kids’ Music, and Beyonce - Verizon (Trapital mailbag episode)

Trapital

CHAPTER

Content Over Graphics in Entertainment Industry

The chapter explores the success of content-focused companies like Nintendo and lesser-known shows like Bluey in comparison to high-budget productions. It delves into marketing strategies behind Beyonce's country album release and the impact of Verizon's partnership for their Super Bowl commercial.

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