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204. The Jobs-to-be-Done Theory with Tony Ulwick (Part 1)
The Greg McKeown Podcast
The Paradox of Relationships
I think people in general feel the problem I'm trying to address within themselves as they were not understood in a situation. What's getting in the way though is that they're too much in their own heads and they aren't good at getting out of their head into the head of the other person, understanding what's really going on. And then being able to then share whatever information is most relevant. So you target market then is people in relationships, right? Yep, that's true.
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