This chapter explores the significant stock decline of Warner Brothers Discovery, driven by a massive write-down and challenges in traditional media. It examines the shift in strategy for streaming services, emphasizing the impact of cord-cutting, advertising revenue models, and evolving consumer preferences. The discussion also touches on the historical context of media acquisitions and the future financial outlook for the company and its valuable franchises.
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Madison Muller, Bloomberg Health Reporter, on Eli Lilly earnings and her Big Take: What It’s Like When Ozempic Takes Over an Entire Town. Kevin Near, Bloomberg Intelligence Senior Media Associate Analyst, on Warner-Discovery Earnings/Paramount before earnings. Greg Petro, CEO of First Insight, on the role of social media, its biasness in guiding decision-making for consumers. And we Drive to the Close with Jayson Bronchetti, CIO at Lincoln Financial
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