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The Power of Influencer Marketing: Gymshark's Rise to Success

The Bottom Line: Ecommerce Tactics for Profitable Growth

CHAPTER

How to Grow an Influencer Marketing Team

What percentage are marketing where you spending on influencer? Well, great question. So I can't tell you that for gym shop directly. Let me give you some I suppose And let me tell you if I wrapped it up to lots of the other apparel businesses. This is of net revenue And somewhere between five and ten percent of net revenue Okay. Did you guys have an actual like seating product seating budget or was it just hey? We want to get those so as many hands as possible Yeah,. That's that point around being a bit smarter with it. It was a once a out of control, but it was kind of look Hey, it's just easy operationally just to give everything

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