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Ab Testing
There's a huge issue, i think, right now, with algarisms and the way they work. We're constantly a b testing everything - don't get me wrong, it's like everything. And one of my favourite things, if you ab test everything, you ultimately end up wit he pawn side that you just constantly go all the way down there. Then it's that balance of steve jobs versus the let ta, the alternative. I learned in a book by willstore that one of the things that drove jobs to come up with a tablet computer was his wife was best friends with a woman who was married to a microsogy Who was just a general ass.