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9min chapter
a16z Podcast: Pricing, Pricing, Pricing
a16z Podcast
Navigating Pricing Strategies in Emerging Markets
This chapter explores the complexities of pricing strategies for newly introduced products, emphasizing the psychological factors influencing buyer perceptions of value. It discusses the significance of value-based pricing, customer feedback, and market segmentation to effectively communicate and optimize pricing as products evolve.
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Listen to the best highlights from the podcasts you love and dive into the full episode