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Business of Sport Ep.9: Ryan Smith, Owner @ Utah Jazz & Real Salt Lake, 'We're going to bring the NBA Championship to Utah'
Business of Sport
The Popularity of Short-Form Content and Personalized Experiences for Fans
This chapter explores the growing popularity of short-form content on platforms like TikTok and Instagram, discussing the launch of jazz plus and the importance of personalized experiences for different groups of fans. Drawing comparisons with Delta Airlines and Amazon, they highlight the significance of catering to unique fan profiles and consumption habits.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode