Second in Command: The Chief Behind the Chief with Cameron Herold cover image

Ep. 414 - Equilibrium Labs COO, Mimi Somerman

Second in Command: The Chief Behind the Chief with Cameron Herold

CHAPTER

Nutraceuticals and Liver Health Innovation

This chapter examines a health product company's dual distribution approach for its nutraceuticals, targeting both direct-to-consumer and physician partnerships. It highlights the meticulous development of a proprietary elixir for liver health, including the certification processes, ingredient sourcing, and international expansion plans amidst regulatory considerations.

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