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Jon Alexander 'Citizens - Why the Key to Fixing Everything is All of Us'

The New Abnormal

CHAPTER

Bruedogs

I don't think bruedogs is a perfect example any sense, but i do think they'vee a effectively inventedequity crowd fundling tey. They open saurce t all their recipes because they want to equip people toto to brew at home rather than just sell them their beers. The the they investnad give away their profitsin a significant proportion of profits to other independent breweris. But there are also some examples of them not behaving quite so well on oter business, particularly in relation to their employees which i wouldn't want to brush over. Ia say that genuinelyith with complete ar with complete commitment,. unless we get beyond an idea that businessis going

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