The Bottom Line Is That It Makes Business Sense

Twitter is ending its free, ad-free service for third party clients. The social media giant says the move makes business sense but that it should have been done long ago. Twitterific created so much value for Twitter right down to the bluebird and the word tweet,. All of that is true. But if you're standing at Twitter in 2023, you know, the right business decision is to say, well, that's all well and good, but I need to make money."