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The Importance of Unit Economics in a Startup
I thought it was really awesome that you're able to pivot in a way that kept you in line with your initial mission of I'll use, I dare say it, democratizing access to customers and services while also meeting the users needs. And so from investors perspective, they can understand if I put in money, they can see how it will lead to creation of more, right? Awesome. Yeah, in our case, that was really key showing that our unit economics weren't just a theory but that we were actually able to make that work. But it's a huge market and we're really slowly just scratching the surface of what's possible.