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#1125 Daniel Fessler: Physical Formidability, Male Muscularity, Pathogen-Avoidance & More

The Dissenter

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Male Muscularity and Social Competition

This chapter investigates the portrayal of male bodies in magazines targeting male and female audiences, revealing that men’s magazines often celebrate muscularity driven by social competition. It further analyzes how these ideals influence men's behaviors and perceptions about attractiveness, often misaligning with women's preferences. By integrating concepts from anthropology and evolutionary psychology, the chapter highlights the cultural evolution of body image ideals and their implications for male self-perception and risk-taking.

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