
TLS67: Egge on Lightning Network Advertising and the Creator Economy on a Bitcoin Standard
The Kevin Rooke Show
00:00
Do You Expect a Shift in Ads and Direct Monetization?
Do you have a sense for what portion of creator revenue to day, like on webb too, is advertising versus direct monetization? And then do you expect there to be a shift in that percentage? Im so coming to the first question, i don't have any numbers on that, but i expect that there's a big gap between those numbers as well. I from my feeling, i'd say, a, the revenue that's generated throughat is way bigger than the revenue that’s generated through, like uses directly paying for content,. Butw but we definitely see aShift in that.
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