Richard Taubinger & Kylie Slavik -- Core Marketing Skills
Business Tao with George Kao
00:00
Master Story Teller - How to Tell Your Origin Story
The second cours skill is really how to tell your origin story. And it's much as writing it such as telling it. Usually i talk about origin stories in terms of how i earned the right to carry my medicine. So after i share with you how i got great at what i'm doing, now i have to say why i care about you. You know, i watch you go through this great arc of transformation and so what. I learned all this through my life experiences. Here's what i want to share it with you.
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