The Rise of Apple II: Innovation and Collaboration

This chapter explores the unique qualities of the Apple II, such as its flexibility and customization options compared to contemporaries like the TRS-80 and Commodore PET. It highlights the significant partnership between Steve Jobs and Steve Wozniak in shaping the Apple II, emphasizing their contrasting strengths and motivations. The chapter also discusses the societal hesitance towards personal computers and the marketing efforts needed to promote their adoption.