Earned: Unlocking the Power of the Creator Economy cover image

38 - Angelic Vendette, Alo Yoga

Earned: Unlocking the Power of the Creator Economy

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The Importance of Leadership Changes

I followed a leader over to Dolby, you know, because there's security and securing that visa situation. And worked on building up the very first consumer marketing team at Dolby Laboratories. I was lucky enough to have another leader at Dolby, one of my peers, Brian at Corcoran, who went and left to go to Stitch Fix. It was kind of mind boggling in the sense that Stitch Fix has about 2000 stylists in the country. So they hadn't tapped into them for influencer marketing, content marketing, anything outside of their day-to-day job.

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