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#363: Margin: Secrets of the Pros

The Advanced Selling Podcast

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You Know, It's Genetic, Isn't It?

Back stage is all the stuff that happens before you get there. Writing down your philosophy, to me, would be a back stage element. One might be working on your message, how you craft your message of value. And so i says, wellll tell me a little bit about the the smith company. Well, my first one was a a aversion of what you just said,. There's this we've been talking about this little bit, to front stage and the back stage. The front stage is where you're in front of prospects. You're doing your thing, your speaking, your weabon iring your doing. Back stage is when you don't sit back and go

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