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two & a half gamers session #32 - Global launch games like a pro, Playrix GL rumour, Google updates

two & a half gamers

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What Are Some Good Global Ad Networks to Start With?

The best thing to do is like having one global waterfall, but we're getting to that bit later in the this global launch done. So normally how you structure waterfalls is that you group countries together that have similar ECPM prices. This enables you to take better advantage of the ad mob three calls limits for those similarly priced geos. And grouping also makes it easier to manage these geos. But where they were actually helped the most is kind of with the geos I explained,. Like everyone's good in America usually, but it's good like having a second geo that's actually quite strong.

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