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Ep34: Education as a Superpower; w/ Ted Blosser co-founder & CEO @ WorkRamp — Product Market Fit podcast
Product Market Fit
How to Sell to Customers That Have an LMS
There is always switching costs depending on how sticky a product is and how entrenched it is in either integrations or in workflows. The behavior changes is sometimes even harder. We would hire contractors or contract agency to help move over thousands of pieces of content through like a upper contractor for our clients just to get to our system. And so you just need to portray that, hey, this is turnkey. We will solve your pain points and we will make the change management as easy as possible.
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