The Importance of Having a Big Screen

I remember listening to you talk about that I think back in the pre-court text days maybe. It was a big deal for you like you were running the business off of the plus phone when it came out and yeah so that like that does make sense that if you are doing that you want all the content you can possibly get on the phone. AppleCare is so expensive now. Look you got to increase that average selling price. The way you increase it is by making AppleCare two dollars more expensive every year. And I put it in a case what colour did you get by the way? Oh space grey of course. Chocolate. Don't like it. It's not chocolate. It