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392 - How to Find Your Style & Why You’re Making it Harder Than It Is

Creative Pep Talk

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Style Isn't What's Alive in Your Work

Style isn't what's alive in your work, it's what's dead. Alfred Hitchcock said style is just self plagiarism. It's copying the lively stuff from the last work that really worked and doing it again. But of course, when you do it again, it's not going to bring that same bit of life.

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