The Deal with Alex Rodriguez and Jason Kelly cover image

A Deep Dive Into Analytics With KAGR's Jessica Gelman

The Deal with Alex Rodriguez and Jason Kelly

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Enhancing Fan Engagement in College Sports

This chapter delves into the speaker's role with the NCAA and their dedication to improving ticket accessibility and fan engagement at championships. It emphasizes the transition from college to professional sports, particularly in women's athletics, while discussing the critical need for robust data strategies and partnerships to drive growth in the industry.

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