AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
The Entry of Birla Opus: A Potential Disruption in the Paints Industry
Grasim Industries, a part of the Aditya Birla group, introduces Birla Opus to challenge Asian paints in the market. The chapter discusses the strategic entry, growth opportunities, and analysts' perspectives on Birla's disruptive potential in the decorative paints industry.