WTF is a media company now?
People vs Algorithms
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Is There a Material Change in Mindset?
Media always changes in overlapping waves and nothing ever completely dies, right? So people still make television ads. The NFL is saturated with them. It's still an important part of the toolkit for advertisers but it feels like you have a whole new generation that are going to get their news from individuals on platforms. And there won't be these kind of standard insertion mechanisms that defined the ad world forever.
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