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#222: A is for… Analytics. Agency. Acquisitions! with Bob Morris

The Analytics Power Hour

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How to Value Your Business on a Forward Looking Basis

On a TTM, that's basically how you're going to get valued. So if last year's May was bad and this year's May is good, you're replacing a bad month with a good month which means that your valuation will go up. The big ones are almost always going to be predicated on there's something remarkably unique about this business that I want to buy.

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