Ecommerce Playbook: Numbers, Struggles & Growth cover image

The Ideal P&L for Every Business Type

Ecommerce Playbook: Numbers, Struggles & Growth

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Introduction

Andrew Ferris: I want to take today and apply our four-quarter accounting idea across a range of different kinds of businesses. We were just observing that we publish with this data newsletter that goes out every week. It's the largest publicly available data set about e-commerce stores in existence. Every week we update the data in all of these different metrics, Facebook metrics, revenue.

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