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19min chapter
Benji Backer - The Conservative Environmentalist
A Book with Legs
The Rise of the Toyota Prius
Exploring the market-driven origins of the Toyota Prius, this chapter highlights how Toyota strategically entered the fuel-efficient vehicle market to boost profits and shape industry trends. With a humorous take on Prius stereotypes, the conversation debates the environmental benefits of hybrid vehicles over electric cars and combustion engines, advocating for a more nuanced approach to sustainable transportation.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode