How to unlock your marketing genius
Brandfathers
00:00
Innovative Collaborations in Marketing
This chapter explores cutting-edge marketing strategies, focusing on brand collaborations with creators and the significance of co-creation. The speakers discuss the evolving relationship between influencers and brands, addressing the need for authenticity and collaboration in campaigns. They also highlight the challenges brands face and argue for a more flexible approach to competitor discussions, ultimately enhancing customer engagement.
Transcript
Play full episode
