Nexus sports creator Ike says short form vertical video content is the best way to build an audience. "You got to like ride the wave of what's popular right now," he adds. He also suggests repurposing comments from your normal YouTube videos on TikTok, IG Reels and other platforms.
Jack Settleman and Nick Ercolano are two creators. They separately have built two successful sports media companies (SnapBack Sports and BDGE). Now they've partnered up to start a new podcast called Big Content – to discuss the worlds of media, business, and marketing. In this conversation, we spoke about…
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