Political Ads and Trans Rights in Swing States

This chapter examines the rise of anti-trans advertisements in key swing states, focusing on the political strategies employed by campaigns in the context of impending elections. It discusses how specific ads target policies regarding taxpayer-funded gender surgeries while analyzing the effectiveness of messaging on voter sentiment and the broader implications for trans rights. Additionally, the chapter reflects on the Democratic Party's response to these aggressive tactics and the shifts in public perception surrounding gender identity issues.