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Jason Panzer - President of HexClad

Ecom Gold

00:00

How to Overpaid for a Great Year

We were still, I would say, like a dinosaur in terms of tech stack and all those things because 2020 anything worked. If you look at what other cookware brands did in 2020, everyone crushed it alongside of us. 2021, it got harder earlier in the year, we still did really well, but then we got Gordon. And so we had this, we rolled this wave of the Gordon messaging in, in late 2021. It was great. Now we need to really level up.

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