Outbound Kitchen - B2B Sales Podcast cover image

OK10: How this CRO brings in $72K ARR per BDR, monthly, in SMB w/ a 2:1 BDR-to-AE Ratio - Kyle Norton, CRO at Owner.com

Outbound Kitchen - B2B Sales Podcast

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Optimizing Sales Through AI and Strategic Hiring

This chapter emphasizes the crucial role of centralized account selection and the use of advanced AI tools like Momentum and Avara in the sales process. It discusses innovative strategies to enhance outbound sales, including personalized outreach and tailored coaching for better lead conversion. The importance of hiring the right talent, focusing on mindset and adaptability over traditional skills, is highlighted as key to building a successful sales team.

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