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275 - Growing a Business Through Content-Led Community | Optima Keynote

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Building the Foundation of an Audience on Link In

Most people probably get cut the most customers through word of mouth, right? Let's see a show hands. What happens when you post on linked in is that it es way more people opportunities to recommend you. And so the first three or four customers i got were through my network. The next three or four i got was because i left comments on other people's posts. Then those people, or the people that saw those, started to recommend me business. All of a sudden you're doing 50 k a month in six months and then starts to think about, now i can start hiring people.

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