The East is a Podcast cover image

Michael Parenti: "Inventing Reality" (1993)

The East is a Podcast

00:00

Transforming a Novelty into a National Staple: The Marketing of Soft Drinks

Exploring how the soft drink industry strategically shifted from a novelty item to a ubiquitous beverage by reshaping consumer perception and accessibility.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app