The Importance of Retaining Behaviors

Social reinforcement is very powerful. It's one of the reasons why we are try to use a lot of social reinforces, because a high five or a smile, or a good job, a pat on the back. These are easy to exes, there easy to deliver, and the're sustainable. There's some research looking at whether or not we should try using different reinforces for different behaviours that we're trying to a increase the frequency of. And importantly, you want to be using reinforces that are sustainable, things that you can continue to use.