What Are Your Planning Superpowers? with Lucky Generals's Co-Founder Andy Nairn (Also Our Next Masterclass Teacher)
Sweathead, A Strategy Podcast
Lucky Generals - Why Did You Launch the Brand in the US?
"We were already making loads of good work in the States. We did want to expand and we knew that we'd be much better able to do that if we had the backing in support of a great collective of agencies," he says. "There's so many great American agencies have come to London thinking the same thing, and they've crashed and burned"
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