EP141: Craft a Conversion Series So You Can Sell with Email with Richard Lindner, President & Co-Founder at DM
The DigitalMarketer Podcast
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Do You Need to Redirect Attention to New Series or Expand Them?
If you're looking for a new agency retainer client, if you're trying to get someone in your sass product, likely no. You goin to have to extend that campaign. Sometimes you just need to look at a campaign or a series and say, the gan logic fear, i'm going to make it gain. That's where series stacking comes in. It can be one series that they're removed from if they buy. And one the second series, and this is important, second series can be used to expand or extend the campaign for the original offer,. Or re direct them to a new relevant offer. Now, sometimes you bring people in and you say, i want
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