Voter Demographics and Campaign Strategies

Last night, Donald Trump appeared for what will be his last-ever presidential campaign rally, for a crowd of about 12,000 in Grand Rapids, Michigan. He stuck with tradition and ran through many of his greatest hits – dishing out insults, talking about his scrape with death, and dancing to ‘YMCA’. But he did also hammer home his pitch as ‘Trump the fixer’, and the one who can undo four years of Biden–Harris.

In the crowd was Spectator World’s Washington editor, Amber Duke, who joins Kate Andrews from Michigan to discuss what she’s seeing on the ground as Americans go to the polls in this key swing state. Which issue will be the one that decides the election? And as Trump tries to mobilise first time and low propensity voters, will his ‘counter-cultural’ gamble pay off?