The Importance of Color in Marketing

A 2003 undergraduate thesis by a kid named Joe Hallack asked people to associate colors with different words. He found that blue was the top answer for trust, security, reliability, and dependability. A 2011 marketing paper called Exciting Red and Competent Blue also found that blue is linked to the idea of competence.

Transcript

Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.

🤯 How amazing is this app?!

Sophie

App Store

Snipd helps me keep track of everything I resonated with from a show. I can always find my snips, listen to them again, share them. And there are so many great product updates regularly! Like the feature to chat with the episode: I can retrieve even more knowledge from an episode 🥹 I’m in love with this app 🤍

Best podcast app

JD Stuart

App Store

I’ve been using Snipd for about a year and this app has been life changing. I listen to about 17 hours of podcasts a week and I want to take notes on 95% of them. Snipd makes it so easy to do. I can triple click my headphones and record a snip. The app also improves rapidly which is welcomed. It’s an easy subscription for me to pay.