The Business of Content with Simon Owens cover image

How Roca News grew to 1.1 million Instagram subscribers

The Business of Content with Simon Owens

00:00

How Morning Brew Is Growing Its Newsletters

Simon Cowell: I think there's a lot in common with you in Morning Brew and the hustle, you and the skim. How are you growing that? Have you started hiring writers for it? What's the strategy there? Cowell: The first is newsletters are great. They're very fun to write and read. Uh, and you really get a sense of community. Last Friday we had 700 emails from readers. We ask them question of the day every day. On Friday we did 20 questions; they love our newsletter. It's like this kind of breezy conversational way of delivering the news.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app