By one estimate, n nineteety three, 50 companies own 90 % of american media. To day, the number is down to six to 12. Even disney is very close to smallness, but can possibly make it. I think if davids asa was smart, and he'd make a lot of money, if he thought about this as flipping flippint. Do they itis h g, t v own the flipping? This is a house flipping. It just is too frig and small and not enough technolege. The equity value here, somebody could, basically, equity does control the company, as long as it's profitable.