21min chapter

The Innovation Show cover image

Peter Compo - The Five Disqualifiers of Strategy

The Innovation Show

CHAPTER

The Importance of Strategic Clarity

This chapter explores the complexities of defining organizational strategy, particularly the aspiration of low cost, and the confusion that can arise from varying stakeholder definitions. It emphasizes the need for clear, concise communication and the dangers of blanket cost-cutting measures without strategic consideration, illustrated through historical examples like Ford's wage policies. Additionally, the chapter critiques common pitfalls in strategy formulation, including the duplicate disqualifier, urging for unique departmental strategies that align with overarching goals.

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