4min chapter

Make Me Smart cover image

What happened to Apple’s car?

Make Me Smart

CHAPTER

Cocktails, Apple's Failed Car Project, and Vertical Integration in EV Supply Chain

Exploring recent cocktail choices followed by an analysis of Apple's decision to shut down their car project, focusing on managerial indecision and supply chain challenges. Drawing parallels with China's EV industry, the importance of vertical integration in EV supply chains is emphasized.

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